Paul Easton provides programming consultancy as well as monitoring and content analysis for licence applications, station launches and relaunches etc.

 

“Paul is a focussed and extremely experienced Radio professional. Great Results, Personable, Expert.” - Clive Dickens, Programme & Operations Director, Absolute Radio

 

“Paul comes bundled with huge experience, a wide knowledge of music, total passion for radio output and the radio business. If ours is a profession, he's a professional; if it's a trade, he's a craftsman.” - Stephen Martin, Editor, BBC

 

 

From Radiojam - 6th April 2006 - "Watching The Consultants"

 

...Paul Easton is a radio consultant, having spent over 30 years in the industry, including a stint in programming at Capital Radio. He sees faults on both sides regarding the poor image of consultancy; "Some consultants don't really understand the station, its place in the market and often fail to identify the real problem. Some simply try to install a one-size-fits-all solution everywhere they go while others don't ask the right questions. Similarly some radio station management haven't really thought through why they are using a consultant and what they expect them to do...